Also: Rivian’s Micromobility Spinoff Aims to Redefine Urban Transport
In a bold move that signals a shift away from traditional automotive paradigms, a newly established spinoff from Rivian—named Also—is gearing up to revolutionize urban transport. Eschewing the typical electric car model, Also is set to unveil an “exciting, small EV” that looks more like an e-bike or scooter than a conventional hatchback or SUV. This initiative is a strategic leap towards micromobility, targeting tech-savvy urban dwellers in markets across the US and Europe.
The Genesis and Vision Behind Also
Also was born out of an internal project at Rivian aimed at repurposing its extensive expertise in electric powertrains, advanced vehicle electronics, and integrated software systems. By transitioning these technologies to smaller, more agile form factors, Also intends to leverage the company’s deep-rooted know-how to deliver innovative micromobility solutions. As Rivian’s founder RJ Scaringe famously remarked to TechCrunch, “there’s a seat, and there’s two wheels, there’s a screen, and there’s a few computers and a battery.” This succinct statement encapsulates the engineering marvel that the new product is expected to be—combining critical elements of vehicle design with state-of-the-art computing.
Technical Specifications and Innovation
While details remain under wraps, early data from internal research indicates that Also’s flagship product, set to launch in early 2026, will incorporate:
- Advanced Powertrain Integration: Expect a compact yet highly efficient electric drive that borrows design principles from traditional EV powertrains while being optimized for lighter, agile micromobility platforms.
- State-of-the-Art Battery Management: With enhanced thermal management and faster charging capabilities, the battery system promises extended life and improved safety for urban commuters.
- Embedded Computing and Connectivity: The integration of onboard computer systems and touchscreen interfaces reflects Rivian’s legacy in vehicle electronics, paving the way for a connected mobility experience.
Furthermore, the reduction in mass and complexity compared to traditional vehicles presents opportunities for significant cost efficiencies. Also’s business model may allow it to set competitive price points in an increasingly crowded micromobility landscape, challenging established e-bike and scooter manufacturers who typically face higher component costs.
Deeper Analysis: Tech Synergies and Market Impact
Experts believe that the integration of sophisticated EV technologies into micromobility platforms could redefine urban transportation ecosystems. By leveraging Rivian’s legacy in battery technology, autonomous driving systems, and software integration, Also is positioned to offer products that are not only energy-efficient but also user-friendly and embedded with real-time connectivity features. Analysts suggest that such features will be critical as cities continue to evolve smart infrastructure and adopt IoT-enabled transit solutions.
Future Outlook: Bridging the Last Mile
The move by Also aligns with a broader trend in urban mobility, where the focus is shifting toward addressing the ‘last mile’ problem. With the rapid expansion of ride-hailing services and urban densification, micromobility solutions are proving indispensable in complementing large-scale public transit systems. By venturing into this space, Also not only diversifies Rivian’s portfolio but also fills a vital gap in urban transportation.
Additionally, venture capital firm Eclipse’s involvement and Rivian’s minority stake underscore a strong financial and technical backing for Also. With Chris Yu, the former VP of Future Programs at Rivian, at the helm as president of Also, industry observers are confident that the startup will navigate its way through the competitive landscape while setting new benchmarks in micromobility innovation.
Industry Expert Opinions
Industry commentators are already taking note of this strategic pivot. According to automotive technologist Dr. Elena Ramirez, “The transition from conventional electric vehicles to micromobility isn’t just a scaling down of size—it’s a complete rethinking of design, energy management, and urban integration. Also’s approach could be a game changer if they manage to merge smart technology with cost-effective production.”
Challenges Ahead and Concluding Thoughts
Despite the excitement, challenges remain, particularly in ensuring durability, safety, and the integration of next-generation connectivity features into smaller form factors. The competitive dynamics among e-bike, scooter, and light electric vehicle manufacturers will undoubtedly intensify as traditional players and new entrants vie for market share. Nonetheless, with the backing of Rivian’s technological prowess and strategic vision, Also is well-positioned to set new industry standards.
As urban transport continues to evolve, the innovations pioneered by Also may well accelerate the transition towards smarter, greener mobility solutions—heralding a future where the way we navigate our cities is driven by efficiency and sustainability.